Heather Burt

I lead creative teams built for craft, quality, and scale by shaping the right blend for each part of a growing organization. I bring deep experience leading and mentoring internal and distributed teams, partnering closely with cross-functional leaders, and managing agency relationships. My sweet spot is guiding teams through ambiguity to deliver smart, beautiful work with momentum by using design systems thinking and scaling using AI as leverage without using the human touch that make a brand truly differentiated and unique. 

By building cohesive brand ecosystems across web, integrated marketing, OOH, and product, I launch and evolve brand systems that support growth by staying flexible while holding firm to their core. When a strong foundation is built, we're able to scale internally and externally with partners, vendors, agencies, AI brand skills,